News & Brews Sports Biz: Data Driven With Notre Dame’s Leigh Wojtkiewicz

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Today on News & Brews Sports Biz, Katie and Ken host Leigh Wojtkiewicz, the Associate Athletic Director of Data, Analytics and Strategic Initiatives at the University of Notre Dame and a co-founder of the Sports Data, Analytics & Technology Association. Leigh covers her career journey from tearing tickets to the data analytics boom in collegiate athletics.

The trio discusses the ROI of data and communicating the value proposition across campus, as well as the importance of data having a seat at the table within their athletics departments. And of course, they chat about their current brews of choice.

Welcome (0:11)

Career Path (0:47)

Perspective Gained from Past Experience (6:20)

Sports D.A.T.A. Community (10:31)

Being Data Driven (15:34)

ROI & Value Proposition for Data (20:42)

Brews of the Month (27:45)

Wrap-Up (30:58)

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